0.facebook.com is lightweight and optimized for speed; Sun Cellular’s standard data charges do not apply for site
MANILA, Philippines and PALO ALTO, Calif. – June 2010 – Sun Cellular announced the launch of 0.facebook.com. Sun Cellular is now offering their customers free mobile browsing on the new 0.facebook.com site. By sponsoring 0.facebook.com, Sun Cellular is enabling their customers to stay connected through Facebook with their friends and family from any mobile Web browser using WAP as an access point without incurring any data charges.
Facebook’s 0.facebook.com site is optimized for speed – it is a new faster, lightweight version of Facebook’s mobile site m.facebook.com. The site does not have graphics or photos. Photos posted on Facebook are only one click away from 0.facebook.com. To view a photo a person only needs to click on a link to the photo and they will be prompted that they are leaving 0.facebook.com. Standard data charges of PhP 10/30 minutes will apply when a person leaves 0.facebook.com to view photos.
“The introduction of this new and exciting collaboration with Facebook is in line with Sun’s continuing campaign to provide value added services to both our prepaid and postpaid subscribers who value the importance of constantly being in touch with family and friends all over the world through a social service. 0.facebook.com is consistent with our reputation and stature as the country’s most progressive telecom network with pioneering offerings (such as the revolutionary 24/7 Call and Text Unlimited ). It is true to Sun’s promise of making connectivity all-day, all-night long available, without limits,” said Mr. Francisco Araña III, Vice President for Product Development, International Services, Value Added Services and Innovations.
“We are always looking to work with innovative companies to provide simple and fast mobile access to Facebook across the world,” said Henri Moissinac, Head of Mobile, Facebook. “Thanks to our collaboration with Sun Cellular, people will now be able to access Facebook for free through 0.facebook.com.”
About DMPI – Sun Cellular
Digitel Mobile Philippines, Inc. (DMPI) is one of the Philippines’ leading mobile telecommunications companies and is known by its corporate brand name Sun Cellular. Sun Cellular offers the latest in GSM technology, providing voice services (local, national, international calling), messaging services (short text or multimedia messaging), outbound and inbound international roaming, broadband wireless technology, and value-added services. It holds the distinction of being the fastest growing mobile network provider in the country with 14 million subscribers supported by its over 5,000 cell sites nationwide. They were recently awarded as The Most Promising Telecom Service Provider in Asia Pacific in the Frost & Sullivan ICT Award in Singapore and Agora Marketing Company of the Year 2009. Sun Cellular is known for its Call and Text Unlimited (CTU) products, which allow subscribers to enjoy 24 hours of Sun-to-Sun voice calls and texts for as low as P25 per day.
 Sun Cellular is offering free access (no mobile Internet data charges) via the WAP access point to the 0.facebook.com service to its subscribers for at least one full year. The length of the offer is at the discretion of the mobile operator.
Founded in February 2004, Facebook’s mission is to give people the power to share and make the world more open and connected. Anyone can sign up for Facebook and interact with the people they know in a trusted environment. Facebook is a privately held company and is headquartered in Palo Alto, Calif.
Facebook® is a registered trademark of Facebook Inc.